Ecommerce Performance Marketing Manager, Singapore
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Singapore
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Posted: yesterday
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Work as lead on account/cluster with executive/executives reporting to you Act as the go to person for market leads on the account cluster Lead client management, ensuring strong relationships and smooth execution. Oversee campaign setup, strategic direction, and optimisation to achieve key KPI metrics across eCommerce marketplaces (Shopee/Lazada/Tiktok), SEM (Google Shopping), and social media (Collaborative/CPAS). Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting Manage revenue delivery and budget spending, including daily optimization and providing real-time targeting recommendations Create A/B testing frameworks and implementation to ensure consistent growth Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights
What we are looking for - the ideal profile
Bachelor's degree in Marketing, Media, Business, or any related fields 4+ years (digital) marketing/e-commerce marketing experience, either working with e-commerce platforms or a marketing role in a media agency/e-commerce enabler/distributor Must know ecommerce Marketplace marketing – (i.e. Lazada, Shopee, Tiktok) Experience in client management is essential Experience in Facebook Ads is a good to have Experienced in media planning, setting, and managing budgets, optimizing ad performance, and negotiating with 3rd parties Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager)) Strong understanding of major advertising success metrics Familiar with measurement platforms like Google Analytics and Google Marketing Platform Strong analytical skills with an excellent sense of data and numbers Able to quickly adapt and thrive in a fast-paced start-up and e-commerce environment Fluent in English Digital Marketing Certification on Meta (Facebook) and Google Ads and e-commerce, e.g. Shopee/Lazada/Tiktok, Marketing Solutions background is a plus.
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Company nameSourceo Pte Ltd
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Job positionEcommerce Performance Marketing Manager
Ecommerce Performance Marketing Manager has been posted in the Bishan Marketing, Advertising & PR category on Locanto.
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