Marketing Executive, Singapore

Job Description: . Assist in plan, budget and execute campaigns across variety of media channels . Accountable to gather market information and formulate monthly marketing campaign . Assist in marketing, EDM, media plan and selection, PR and editorial write ups to press and magazines . Prepares marketing materials and carries out through advertisement and web page, and encourage traffic to company's website . Implement and execute the strategy of in-store events, atrium / outdoor events, joint Promotions and tie-ups with relevant Business Partners to drive traffic into our stores and to increase sales and brand awareness . Oversees advertising to generate sales and maintain good working relationships with brand principals to minimize out of pocket expenses and tap on brand principals' marketing initiatives . Accountable to develop and maintain professional relationship with Landlord for publicity sites, atrium fair locations, A&P opportunities and best exposure for stores and brands through their event calendar activities . Work closely with creative department to develop relevant communication collateral and In-Store Responsibilities window display with promotional theme . Create marketing collaterals, artwork review and copywriting for both print and internet content. . Draft PR kit for new product/brand launch and disseminate to media partners . Coordinate all social media aspects for the Business Units. . Monthly marketing activities report to various HODs Any other ad hoc job as per assigned
Requirements: . Diploma / Degree in Marketing / Business Management / Mass Communication or equivalent . Minimum 2 years of working experience, preferably in retail industry with good knowledge of the market and strong media contacts is a plus point . Strong commands of English language in steer technical contents into attractive marketing content . Proficient in different marketing media or IT tools . Able to excel under pressure, work on several concurrent projects, handle tight deadline and well-organized . Adaptable, communicate effectively with all levels of people, and work well with several other teams (channel sales, retail operations, creative, merchandising) . Excellent interpersonal skills, analytical, resourceful, creative, pro-active, and meticulous with a keen-eye for details . Well versed in network with media, press, and relevant business partners . Salary package commensurate with capability & years of experience