Retail Merchandising Manager, Singapore

As the Retail Merchandising Manager for Bags & Small Leather Goods, you will lead the development and execution of seasonal merchandising strategies to maximize sales, profitability, and brand impact. You will partner closely with regional teams and cross-functional departments to ensure product assortments are commercially strong, trend-relevant, and aligned with the brand vision.
Job Responsibilities
1. Merchandising Strategy & Planning Develop seasonal and evergreen merchandising strategies aligned with overall business objectives. Define product mix, price architecture, and SKU targets using market insights and sales performance data. Align Open-to-Buy (OTB) budgets with global inventory planning and zone requirements. Conduct quantitative benchmarking and competitive analysis to support decision-making.
2. Assortment & Product Lifecycle Management Build and maintain assortment guidelines across zones and categories. Manage carryover lines and monitor cannibalization risks across the portfolio. Oversee full product lifecycle management, including markdown planning and evergreen selections. Define standby lists and in-season strategies (repeat vs. non-repeat items).
3. Showroom Preparation & Seasonal Buying Launch Coordinate showroom openings and agendas with regional teams. Prepare key showroom documents, including retail columns, buyers' guides, and product feedback summaries. Coordinate cross-functional deliverables and timelines with relevant departments. Prepare Product Strategy Briefs for regional and market buyers. Facilitate buying reviews, additions, and cancellations in partnership with Category Managers.
4. Performance Analysis & Reporting Analyze product performance and share reports and insights with stakeholders. Track KPIs across zones and propose adjustments to drive sell-through. Review buying strategies by market, including selection, grading, colors, and MOQ considerations.
5. Market Intelligence Gather feedback from zones to refine collection and merchandising strategies. Identify assortment gaps and opportunities for new product introductions.
6. Documentation & Cross-functional Collabation Partner with Marketing, Merchandising Planning and Operations on launches, campaigns, and collection initiatives. Support collaborations, gifting programs, and special projects.
7. Ad hoc Tasks Support special merchandising projects such as process optimization or automation.
Job Requirements
Bachelor's degree in Business, Merchandising, or a related field. Minimum 5 years of experience in retail merchandising or business analysis, ideally within luxury or fashion Proficiency in Microsoft Office, especially Excel and PowerPoint. Experience with sales and stock analytics tools (e.g., Power BI, Qlik) is preferred. Excellent communication skills, with the ability to partner effectively with key stakeholders.